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Services

Display, Video, Programmatic marketing

Maximize moments, eliminate waste.

REACH YOUR CUSTOMERS WHERE THEY ARE

Achieve better outcomes by activating your 1st party data in display

Adlucent’s performance-centric programmatic display advertising leverages your 1st party customer data to adjust your targeting in real-time. Layered with our predictive analytics, you capture high lifetime value customers to achieve above-and-beyond ROI. We also leverage 2nd and 3rd party data for a customer-centric cross channel approach, helping you drive measurable incremental value.

  • CheckmarkFirst-party data activation
  • CheckmarkCross-channel display + video campaigns
  • CheckmarkAudience targeting strategy
  • CheckmarkAudio, video, rich media, native, static + dynamic ad formats
  • CheckmarkPredictive analytics
  • CheckmarkCreative asset production
  • CheckmarkCreative + audience testing plan
  • CheckmarkMedia attribution + incrementality analysis
  • CheckmarkCustom campaign performance + customer behavior reporting
  • CheckmarkGoal-centric approach for both ecommerce and lead gen

72%

more conversions from our video campaigns

58%

average cost decrease

How We do it

A cohesive customer journey to crush your business goals

Reach customers at all touchpoints, wherever they spend time online.


UNLOCK YOUR DATA, UNLOCK NEW CUSTOMERS

We understand that knowledge is power, and at Adlucent, we are a bit of data nerds. We use our proprietary technology to connect your 1st party data along with 3rd party sources to maximize your data points. With our Google Marketing Platform license, Adlucent leverages SA360, CM360, and DV360 to activate your data to find and acquire new customers; to drive your media performance, and boost your brand awareness. 

PUT YOUR MONEY WHERE IT MATTERS

Budgets are tight, ROI is important, and no one wants wasted ad spend. At Adlucent, we are your CFO’s best friend, ensuring that you use your marketing dollars wisely and achieve above-and-beyond results. With real-time adjustments, we have the control to make necessary pivots and budget efficiently. Not to mention, thanks to our status as a Google Cloud Certified Partner, Adlucent is able to share (because sharing is caring) a discount to clients, so you can put that money to use elsewhere.

CREATE, ADJUST, STANDOUT

Successful programmatic ad buying isn’t just about getting impressions. Our in-house creative team designs bold, personalized creative messaging in coordination with your custom programmatic strategy, all aligned to your business goals and target audience. But we don’t believe in set-it and forget-it programs. The Adlucent team puts our scientific approach to marketing into action to adjust and test new creative to ensure maximum relevance and maximum impact.

RELATIONSHIPS THAT GIVE YOU A HEAD START

We’re Google’s largest shopping ads agency in the U.S., Amazon’s original agency of record, a Meta Business Partner, a Microsoft Advertising Elite Agency Partner, and more. Our top-tier partnerships represent our continuing success in creating the right strategies for your business.

TAP INTO OUR EXPERIENCE

Our resources are designed to help your business grow.

WE LIVE UP TO OUR REPUTATION

As the highest-rated large PPC agency four years running, our industry recognizes our shopping ads expertise and technology innovation. But we never rest on our laurels — we’re always ready for our next challenge.


Adlucent named Google Premier Partner Awards 2022 Finalist

GOT QUESTIONS?

Here’s the answers to some of the most frequently-asked Adlucent queries. Don’t see yours here? Reach out to our team. 

READY TO DO MORE WITH YOUR PROGRAMMATIC MARKETING?