digital marketing consulting
Solve your business’s biggest challenges.
Flexible support from industry veterans
Our performance marketing strategy team creates customized solutions to set you up for success. From competitive research to consumer insights to custom channel playbooks, we help you dive deeper to make marketing decisions for your business.
20+
years of experience building performance marketing for brands
$1B+
performance digital ad spend managed annually
How We do it
Make breakthroughs, not bets
Plan ahead, embed technology, and get support on your toughest out-of-the-box challenges.
Stay on top of tracking + attribution changes
We create a custom approach to your cookie-less strategy to inform your budgeting and buying decisions. Our hands-on approach gives you data, tracking, and tech audits; detailed implementation plans; tracking server setup; updated tracking events; and reporting solutions.
Supplement your current team
Our campaign consulting provides your team with audits, ongoing training, and action plans. You’ll accelerate your marketing performance across search, social, display, video, and marketplace.
Work alongside Actual seasoned experts
We’ll arm you with tried and tested tactics from marketing veterans who have helped hundreds of brands over the years. From the C-suite to the front line, our exceptional leaders will partner with you to transform your programs, embed technology, and build sustainable performance marketing practices.
WE’RE INVESTED IN YOUR INNOVATION
Don’t take it from us. Check out what our customers have accomplished.
RELATIONSHIPS THAT GIVE YOU A HEAD START
We’re Google’s largest shopping ads agency in the U.S., Amazon’s original agency of record, a Meta Business Partner, a Microsoft Advertising Elite Agency Partner, and more. Our top-tier partnerships represent our continuing success in creating the right strategies for your business.
TAP INTO OUR EXPERIENCE
Our resources are designed to help your business grow.
Blog Post
January 10, 2024
Is Linear TV Dead? Shifting Budgets to Connected TV
As consumers “cut the cord,” Connected TV (CTV) emerges as a strong competitor. Our latest blog explores the CTV vs. Linear TV dynamics, projections for 2024, and how to strike the perfect ad budget balance. Ready to transform your campaigns?
Blog Post
January 8, 2024
Integrating Paid Search and Programmatic Display Campaigns for Retail Marketing
Discover how to align your paid search and programmatic display campaigns for unparalleled performance. Unveil the secrets to reaching your target audience at every stage of their journey.
Blog Post
October 11, 2023
Ten Tips to Avoid Wasted Ad Spend
Don’t throw your ad budget down the drain! Discover 10 expert-backed tips to optimize your programmatic advertising efforts and save big. Read our latest blog post now.
WE LIVE UP TO OUR REPUTATION
As the highest-rated large PPC agency four years running, our industry recognizes our shopping ads expertise and technology innovation. But we never rest on our laurels — we’re always ready for our next challenge.
GOT QUESTIONS?
Here’s the answers to some of the most frequently-asked Adlucent queries. Don’t see yours here? Reach out to our team.
We’re a retail innovator with more than 20 years experience — decades of trial and error have honed our expertise and shaped our technology. From being the very first Amazon search agency of record back in 2001, to managing Google’s largest shopping ads program in the U.S. today, we are equipped to be a bonafide partner to your business.
Adlucent specializes in performance digital marketing for business-to-consumer and business-to-business retailers and brands. We provide consulting services for retail marketing strategy, media attribution, ad tracking, measurement, and advertising channels including search, shopping, social, display, video, and Amazon.
Our digital marketing consulting deliverables are custom to each specific client and will vary based on your project. Projects typically include data, tracking, marketing technology and ad account audits, with detailed implementation plans. Additionally, a series of on-site or virtual meetings are offered for hands-on-keys support, with ongoing revisions and progress reporting.