Drive potential customers to your products.
PRODUCT LISTINGS THAT PERFORM
We’ve been named by Google as their largest shopping ads agency in the U.S. for years running. Our purpose-built platform, Deep Search™, flawlessly powers your product feed, and Adlucent Index™ brings control to your automation. We take a better-together approach with Google Smart Shopping to amplify your outcomes even more. Complex structure, challenging goals, unique data? Bring it on!
more shopping revenue growth for our clients than our peer set (per Google)
direct commerce sales attributed
How We do it
The secret (shopping) sauce
Show customers the products they want, where they want them, and turn (online) window shoppers into brand loyalists.
IT ALL STARTS WITH A QUERY
Which is why our query-level architecture structures your product listing ads for profitability. We analyze performance per individual word within queries that have matched to your product listings. Then we funnel traffic to the right products, and away from the unprofitable ones, to grow your shopping ads revenue efficiently. This is completely customized to your business, so you have complete control down to the SKU level.
Impact store sales with digital media investments to really accelerate your growth. We ingest first-party and offline data, including customer lifetime value and brick-and-mortar revenue, to inform our bid management and bring control to search engine automation. Combined with latency analysis for your categories and products, we holistically measure impact and thoroughly optimize for your omni-channel goals.
PREDICT THE FUTURE
No, really. Adlucent leverages real-time demand data to proactively predict how a product will sell versus reactively adjust. Adlucent Index™ adds value to Google’s automation to incorporate signals on factors such as competitor pricing, promotions, and seasonality to make rapid changes in bids, saving you time and maximizing revenue. Stay ahead of the trends — and your competitors — by forecasting outcomes to inform shopping ad optimizations.
WE’RE INVESTED IN YOUR INNOVATION
Don’t take it from us. Check out what our customers have accomplished.
RELATIONSHIPS THAT GIVE YOU A HEAD START
We’re Google’s largest shopping ads agency in the U.S., Amazon’s original agency of record, a Meta Business Partner, a Microsoft Advertising Elite Agency Partner, and more. Our top-tier partnerships represent our continuing success in creating the right strategies for your business.
TAP INTO OUR EXPERIENCE
Our resources are designed to help your business grow.
December 1, 2022
Key Considerations for Your 2023 Digital Marketing Plan
Cyber Five may be a thing of the past, but retailers like you have 2023 planning just around the corner. Join us on the blog for key considerations to keep in mind to set your 2023 digital marketing plan up for success.
September 20, 2022
A Digital Marketer’s Step By Step Guide to A/B Testing
Testing is only as good as the methods behind it, so take a step back and consider how you’re testing before jumping in. A/B testing is one of the first buzzwords that digital marketers learn in Advertising 101. But no matter how long you’ve been in the industry, it might be time to go back to basics to ensure your A/B testing is in tip-top shape.
August 3, 2022
Google Performance Max for Shopping: Best Practices to Get You Through the Great Transition
The Great Transition has begun, and with updates and new features still being rolled out regularly, many advertisers are scrambling to prepare for Google’s Performance Max campaigns. There are two major areas of consideration when making the move from Smart Shopping to Performance Max. Read the blog today to learn more.
WE LIVE UP TO OUR REPUTATION
As the highest-rated large PPC agency four years running, our industry recognizes our shopping ads expertise and technology innovation. But we never rest on our laurels — we’re always ready for our next challenge.
Here’s the answers to some of the most frequently-asked Adlucent queries. Don’t see yours here? Reach out to our team.