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Shopping AdS

Drive potential customers to your products.

PRODUCT LISTINGS ADS THAT PERFORM

We’ve been named by Google as their largest shopping ads agency in the U.S. for years running. Our purpose-built platform, Deep Search™, flawlessly powers your product feed, and Adlucent Index™ brings control to your automation. We take a better-together approach with Google Smart Shopping to amplify your outcomes even more. Complex structure, challenging goals, unique data? Bring it on!

  • CheckmarkProduct feed management + optimization
  • CheckmarkKeyword + category segmentation
  • CheckmarkCustom real-time bidding algorithm
  • CheckmarkSearch query funneling + scoring
  • CheckmarkBid management
  • CheckmarkLocal inventory ads
  • CheckmarkAdvanced product segmentation
  • CheckmarkProduct analytics + trends
  • CheckmarkReal-time reporting

256%

more shopping revenue growth for our clients than our peer set (per Google)

$4B+

direct commerce sales attributed

How We do it

The secret (shopping) sauce

Show customers the products they want, where they want them, and turn (online) window shoppers into brand loyalists. 


IT ALL STARTS WITH A QUERY

Which is why our query-level architecture structures your product listing ads for profitability. We analyze performance per individual word within queries that have matched to your product listings. Then we funnel traffic to the right products, and away from the unprofitable ones, to grow your shopping ads revenue efficiently. This is completely customized to your business, so you have complete control down to the SKU level.

OMNI-CHANNEL OUTCOMES

Impact store sales with digital media investments to really accelerate your growth. We ingest first-party and offline data, including customer lifetime value and brick-and-mortar revenue, to inform our bid management and bring control to search engine automation. Combined with latency analysis for your categories and products, we holistically measure impact and thoroughly optimize for your omni-channel goals.

PREDICT THE FUTURE

No, really. Adlucent leverages real-time demand data to proactively predict how a product will sell versus reactively adjust. Adlucent Index™ adds value to Google’s automation to incorporate signals on factors such as competitor pricing, promotions, and seasonality to make rapid changes in bids, saving you time and maximizing revenue. Stay ahead of the trends — and your competitors — by forecasting outcomes to inform Google shopping ad optimizations.

RELATIONSHIPS THAT GIVE YOU A HEAD START

We’re Google’s largest shopping ads agency in the U.S., Amazon’s original agency of record, a Meta Business Partner, a Microsoft Advertising Elite Agency Partner, and more. Our top-tier partnerships represent our continuing success in creating the right strategies for your business.

TAP INTO OUR EXPERIENCE

Our resources are designed to help your business grow.

WE LIVE UP TO OUR REPUTATION

As the highest-rated large PPC agency four years running, our industry recognizes our shopping ads expertise and technology innovation. But we never rest on our laurels — we’re always ready for our next challenge.


Adlucent named Google Premier Partner Awards 2022 Finalist

GOT QUESTIONS?

Here’s the answers to some of the most frequently-asked Adlucent queries. Don’t see yours here? Reach out to our team. 

the road to shopping ads DRIVEN BY SCIENCE starts here