The Google Shopping Evolution – Helping Smart Retailers Grow Efficiently
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Blog Post
May 1, 2024
BarkleyOKRP Acquires Performance Media and Marketing Technology Company Adlucent
Acquisition of Google’s Largest Shopping Ads Agency in the U.S. Bolsters Performance Media and Technology Practice, Further Expanding BarkleyOKRP’s Full-Service Capabilities and “Big Indie” Market Presence
Blog Post
March 12, 2024
Your Brand’s Responsibility to Representation in the Age of Generative AI
Explore the intersection of AI and marketing creativity and the imperative responsibility brands have to foster representation. Learn how to navigate the challenges of AI-generated content while championing authentic representation and inclusivity in digital narratives.
Blog Post
February 27, 2024
The Digital Marketers Guide to Thriving in a Cookieless Future
Prepare for the cookieless future with our comprehensive guide for digital marketers. Learn how to navigate the loss of third-party cookies, leverage first-party data, and adapt your strategies across paid search, social, and programmatic advertising channels. Stay ahead of the game with actionable insights and expert advice from industry leaders.