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PAID SEARCH

Integrated Search Solutions for Performance-Focused Brands

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Our Approach

For over 19 years, we’ve helped large brands acquire customers and grow revenue through highly efficient search programs. By leveraging our own search analytics platform, Deep Search™ that we have invested over $22 million in development and ongoing enhancement, we’re able to deliver exceptional results and a better shopping experience for the end customer. And in a world where every touchpoint matters, we’re focused on helping our clients leverage their search data to improve cross-channel performance both online and offline to deliver a more holistic brand experience.

Credentials

years

19+ Years of PPC Expertise

Worldwide

Amazon’s Original Largest Worldwide Partner

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Proprietary Machine-Learning PPC Technology

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Client-Specific Algorithms

Real-time reporting

Custom, Real-Time Reporting

Performance-Based Compensation Model

Performance-Based Compensation Model

Services

  • Paid Search Strategy
  • Product Listing Ads (PLA)
  • Local Inventory Ads (LIA)
  • Search Algorithms
  • Copywriting
  • Custom Architectures
  • Keyword Optimization
  • Audience Targeting
  • Dayparting
  • Geoparting
  • Bid Modifiers
  • Device Modifiers
  • RLSA
  • Customer Match Remarketing
  • Cross-Channel Attribution
  • Search Co-Op Management
  • Mobile Search Strategy
  • Brand and Non-Brand Strategy
  • Bid Optimization
  • Campaign Management
  • Ad Copy and Landing Page Testing
  • Custom Reporting and Analytics

Our Technology

The big box search technology available today is built to serve broad markets, not individual brands. Your business is unique. How can you gain the advantage when your competitors are using the exact same technology as you? At Adlucent, we know your business is as unique as the customers you serve, which is why we developed our own proprietary software, Deep Search™, to give you the advantage.

Deep Search was built to effortlessly manage large-scale digital advertising programs with thousands to millions of SKUs. As the most customizable platform on the market, it’s the closest solution a brand can get to building their own technology in-house. Each Adlucent client receives a unique, self-learning algorithm that’s developed from a combination of business insights, custom data sets and retailer-specific goals for more accurate bid management.

In addition to a custom bidding algorithm, Adlucent uses machine learning to optimize bid modifiers at the device, time, day of week, and audience to ensure its clients are reaching its most valuable buyers, no matter where they are.

Hear what our search pros(e) have to say

Latest From Our Blog

Ready to learn how we can apply these solutions to your business?

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Holiday Search Strategies

Seven Retail Paid Search Strategies to Capture More Holiday Sales

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Reaching The Omnichannel Consumer

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Shopping Ads Spread Holiday Cheer For Major Department Store Chain

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Eco-Products

Automated Bid Management Paired with Account Manager Expertise for Profitability

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Signature Hardware

Adlucent's purpose-built platform, Deep Search™, achieves 31% higher revenue than Google's Search Ads 360

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Sports Retailer

Adlucent’s Deep Search™ Platform Tracks Volatile Demand to Achieve ROI and Revenue Goals

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Marketplace Brand

Improving Budget Efficiency Beyond Last-Click Attribution Through Lift Mentality Testing

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Specialty Crafts Retailer

Adapting Strategies to Drive Brand Awareness and Revenue During COVID-19

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Music Retailer

LIA Management Strategy Captures Surge in Demand Despite COVID-19

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solutions@adlucent.com      Office - 1.800.788.9152      Sales - 512.222.1923