Smart Speakers have achieved exponential growth since Amazon launched Alexa in 2014. First emerging as a convenient way to listen to music, these devices have now become a huge advertising opportunity for brands, with consumers expected to spend an average of $400 shopping for products on their Smart Speakers this year. Have you considered the implications that this emerging category will have on your brand?
If you’re behind the curve on your planning or if you’d simply like to learn more about how recent Smart Speaker developments will influence advertising, Smart Speakers: Helping Brands Find Their Voice will walk you through:
