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Social Insights and Tactics that will Help You Drive Conversions in 2021

Social channels drove revenue for brands 100% more efficiently in 2020 versus 2019, and this year the opportunity to leverage social in performance marketing programs continues to grow.  

Many retailers and brands struggle to drive measurable business outcomes with social marketing. We’re sharing recommendations on how to embrace social commerce, advertising, and community to reduce friction and impact purchase decisions, based on insights derived from Adlucent’s brand and retail performance marketing clients. 

This white paper will leave you with:

  • How consumer behavior is evolving, with a focus on 2020’s influence

  • Effective social tactics Adlucent’s performance marketing clients have implemented to successfully accelerate outcomes in the current landscape

  • How brands can reduce friction along the customer journey

Download your copy today!


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Adlucent is a performance marketing agency for B2C and B2B brands and retailers, ranked by Google as their number one U.S. shopping agency. Powered by our purpose-built platform, Deep Search™, Adlucent integrates complex data to create custom, predictive marketing programs that accelerate outcomes and maximize returns. Services include paid search, shopping, social, Amazon, display media, video and performance creative. Adlucent is part of Advantage Solutions, ranked one of the top marketing companies in the U.S. by AdAge.



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