WEBINAR: FOUR WAYS TO WIN BIG WITH GOOGLE SHOPPING
Download this complimentary white paper to learn new ways retailers are
using paid search to drive revenue.
There's no doubt Google Shopping has become a key revenue driver for retailers. In fact, Adlucent's retail clients saw a 126% higher return on ad spend than text ads.
But for some, managing bids and optimizing feeds is a struggle, so how can they optimize their PLA program without adding additional resources?
Watch this webinar for tips on optimizing your Google Shopping program, including:
- PLA performance benchmarks from major online retailers
- How to create PLAs that match consumer intent
- The best technology to efficiently manage PLAs
- What's next for Google Shopping
- Petra Weiss, Account Manager, Google
- Megan Koons, Digital Marketing Manager, Need Supply Co.
- Dean Skonieczny, VP of Products, Adlucent
- Stephanie Bailey, Product Manager, Adlucent