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Digital Marketing News & Best Practices - Adlucent Search Pros(e)

19 Apr 2018

How A Major Retailer Squeezed More From Their Search Program

We can talk at length about how to create the digital program of your dreams—and we often do.  But w...

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05 Apr 2018

Four Questions To Ask Yourself When Optimizing Your Google Shopping Program

It’s no secret that Google Shopping Ads are a favorite among marketers.  In fact, they represent mor...

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05 Dec 2017

The Science Behind Google's Shopping Ads

Your Shopping program is live and optimized, but you may be wondering what else you can do to increa...

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01 Dec 2017

The Results Are In: 2017 Holiday Weekend PLA Performance

In a recent survey we conducted, 69% of consumers indicated that they planned to shop during the 201...

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