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Adlucent Search Pros(e)

02 Jul 2013

What Search Queries Can Tell You About Your Customer

In my past three posts, I covered various elements of what makes an ad relevant to a consumer – the ...

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17 Jun 2013

What’s Wrong with this Product Listing Ad? You Decide.

In our last post, we looked at a PLA to see if the product featured in the ad was aligned to consume...

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07 Jun 2013

What’s Wrong with this Product Listing Ad?

A critical part of PLA success relies on ad relevancy. Is the ad you’re displaying aligned to consum...

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