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Digital Marketing News & Best Practices - Adlucent Search Pros(e)

09 May 2018

Data Wars: Information’s Role in the New Era of Advertising

Data privacy is in the spotlight once again. Thanks in part to the media coverage surrounding Facebo...

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12 May 2016

71% of Consumers Prefer Personalized Ads

As digital ad spend and competition continues to rise, advertisers are looking for new ways to grow ...

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10 Feb 2016

Why Do We Watch Super Bowl Commercials?

With the average cost of a 30-second spot for a Super Bowl commercial averaging $4.8 million, we wan...

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