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Digital Marketing News & Best Practices - Adlucent Search Pros(e)

April 23, 2012

Five keys to mobile paid search success

A recent survey by the eTailing Group shows that mobile commerce investments, traffic and revenue are ...

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July 8, 2011

How to Acquire More Customers through Paid Search

From all our work with retailers over the years, I’ve come to believe that the two most important metr...

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June 28, 2011

Managing Brand vs. Non-Brand Keywords in Retail Search

Most retailers don’t manage their brand-related (i.e., trademarked) keywords and non-brand (product-sp...

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May 4, 2011

Shop.org and Forrester Research Release State of Retailing Online (SORO) 2011 Report

Shop.org and Forrester Research have just released their State of Retailing Online (SORO) 2011 report....

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