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Digital Marketing News & Best Practices - Adlucent Search Pros(e)

July 22, 2016

Video: Creating Custom Audiences for Customer Match

Late last year, Google rolled out Customer Match, a solution designed to give advertisers the ability ...

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March 23, 2016

Creating Custom Audiences for Paid Search

Part of our Turning Digital Marketers into Data Scientists Series

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March 18, 2016

Google Analytics 360 Suite Aims to Help Digital Marketers Solve Today’s Big Data Challenges

Today’s consumers are undoubtedly digital. They operate in micro-moments, with research for products a...

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December 9, 2015

Individual Tailored Targeting with Facebook Ads

Social has been leading the way with customer-level targeting, with Facebook taking the lead amongst o...

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