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Adlucent Search Pros(e)

08 Sep 2015

Taking off in the Mobile Advertising Marathon

It’s become common knowledge that as of May 2015, more Google searches in the US are happening on mo...

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25 Aug 2015

The Latest on Bing & Yahoo Amendment: And What to Expect Going Forward

Back in 2009, Microsoft and Yahoo approved a 10-year deal in which Yahoo gave up the use of its tech...

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20 Aug 2015

Paid Search Advertising Brand-Fu: The Defense of Your Valuable Brand Terms

The majority of retailers dedicate a portion of their paid search budget to brand terms thanks to th...

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06 Aug 2015

Three Questions to Ask Your Next (or Current) Search Partner

If you’re using an agency or third party search vendor, changing partners is something you probably ...

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