A recent survey by the eTailing Group shows that mobile commerce investments, traffic and revenue are up significantly over 2011.  Retailers are investing more time and energy into developing mobile (smartphone and tablet) friendly websites, driving traffic to ecommerce sites … Continued

Approximately one trillion dollars of offline retail sales are influenced by online marketing. (Yes, that’s trillion, with a T.) But marketers don’t currently have a reliable way to connect the dots between what customers do online and what they do … Continued