SES New York starts next week and if you’re like us, you’re busy creating your agenda so you don’t miss out on any of the good stuff. Don’t worry, we have you covered. If you’re a retailer who is hoping … Continued

Adlucent will be at SES NY in March. As great of a conference as that is (especially with Adlucites Stephanie Bailey and Meaghan Danielson both talking), we sometimes hunger for others that understand the special problems that retailers face with … Continued

MasterCard Advisors recently released a report on U.S. retail sales in 12 categories. The sales data for one of these categories—apparel—nicely illustrates the concept of micro-seasonality that I mentioned in an earlier post. Certain months and even specific days can … Continued

Adlucent recently released a case study on the dramatic profitable revenue growth it helped Jewelry Television (JTV) achieve using paid search. In 11 months of working with Adlucent, JTV’s year-over-year revenue from paid search soared 78 percent, while margins (A/S … Continued